Young women say this is the essential ingredient to combatting stress

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A recent study conducted by OnePoll on behalf of St. Ives found that nearly three-quarters of women ages 16–25 are actively taking steps to improve their mental outlook. (Photo by Radu Florin on Unsplash)

Money worries (50 percent), being too cooped up (45 percent), too much screen time (31 percent) and work (36 percent) are the biggest negative contributors to young women’s mental wellbeing, according to new research.

A study of 2,000 American women ages 16–25 found that nearly three-quarters are actively taking steps to improve their mental outlook.

A large part of that search for serenity is seemingly a move to more time in nature, seeing as 76 percent wished they spent more time outdoors, which makes sense as 94 percent said they find time in nature to be calming.

The results found that lack of time was the biggest barrier, keeping over half of young women from getting the fresh air they crave ‒ and more than a third revealed they have less time to spend outside than they did a year ago.

Conducted by OnePoll on behalf of St. Ives in honor of the brand’s new long term commitment to nature, the #NatureReset campaign, the survey examined the daily habits and effects nature can have on young women’s mental wellbeing.

Forty-six percent prioritized eating healthy, getting some vitamin D and taking outdoor walks.

It doesn’t take long to feel nature’s mood-boosting energy. The average young woman says she feels better in 20 minutes or less once outside.

“Since inception, St. Ives® has been a brand whose heritage is rooted in nature,” said Sarah Irby, Director of U.S. Face Care & Incubation. “Now, with #NatureReset, we are able to bring our brand purpose and commitment to nature to the next level and drive a greater appreciation for nature as well as create impactful, positive change to people’s daily wellness routines.”

Time outside is definitely the way to go for those looking to relax. As young women get older, 61 percent said they have found themselves more drawn to nature than technology.

Forty-six percent admitted they miss spending time outdoors.

Part of the reason people love spending time outside so much is the chance to do fun activities. Over half of respondents said activities a major reason as to why they wanted to be in nature more.

The great outdoors was proven to be the space to clear the mind seeing as natural settings topped the list places to destress with a beach or lake taking the top spot with 60 percent.

Other favorite locales for some peace and quiet were found to be a pool (51 percent), bedroom (35 percent), mountains (34 percent), the woods (29 percent) and an open field (27 percent).

“We know that finding the time to get back into nature can be tough and that for those who aren’t lucky enough to have it right outside their doors, remembering the benefits of getting that daily dose of nature can be difficult,” added Irby.


  1. Money 50%
  2. Being cooped up 45%
  3. Too bored 43%
  4. Social media/my parents 37%
  5. Being too busy 37%
  6. Work 36%
  7. Health concerns 34%
  8. Too much time looking at screens 31%
  9. Current events 26%
  10. My partner/spouse 22%
  11. My kids 10%
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  1. Listen to music 50%
  2. Go to another location to buy food 46%
  3. Eat in the break room/cafeteria 44%
  4. Call a friend or loved one 40%
  5. Watch a video 40%
  6. Spend it outside 36%
  7. Eat at my desk 35%
  8. Gone on a walk 27%
  9. Read a book 21%
  10. Listen to a podcast 12%
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  1. Clients/customers 38%
  2. Low salary/pay rate 35%
  3. Coworkers 33%
  4. Too much to do 32%
  5. Gossip 31%
  6. Noise level 28%
  7. No time to step out 28%
  8. My boss 25%
  9. Few breaks 23%
  10. Short breaks 23%
  11. Office lighting 13%
  12. Office chairs 10%
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(GIF via @chescaleigh)


  1. Listen to music 67%
  2. Take a nap 56%
  3. Eat favorite food/snack 47%
  4. Watch a favorite show/movie 46%
  5. Take a walk outside 45%
  6. Cuddle a pet 42%
  7. Spend time outside 41%
  8. Read a book 33%
  9. Call a loved one 33%
  10. Play a game 32%
  11. Go on a drive 32%
  12. Exercise 32%
  13. Disconnect from technology 31%
  14. Swim 29%
  15. Light a candle 23%
  16. Meditate 21%

>> Download the video & infographic for this research story <<

NOTE: All news copy and multimedia on this SWNS account is free to use as you see fit. Where research has been conducted, we ask that you credit the company which commissioned it.

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