Three in 10 Americans made a major change to their diet during the pandemic, according to new research.
The survey of 2,000 Americans revealed 33% have modified their diet in these past seven months — and for many, the pandemic has helped them stick to their change.
Seven in 10 of those respondents said their new diet has lasted longer because they did it during the on-going pandemic, versus if they made the change at another time.
Conducted by OnePoll on behalf of Herbalife Nutrition, the global survey of 28,000 people in 30 countries looked at why that might be, and it delved into the specific changes respondents made.
Globally, results revealed an even stronger desire for change, with 41% of respondents saying they made a change to their diet during the pandemic — and 83% said there was a specific moment that prompted it.
For Americans surveyed, 47% started eating more plant-based foods, while 54% started eating more fruits and vegetables — and 43% made an effort to eat less meat.
Results also found a third of American respondents cut out or ate less sugar (32%), and some cut down on the number of treats they ate (30%).
And why did they choose to make a change to their diet now? For many respondents, it was because they had extra time on their hands.
Fifty-three percent said they had more time to research healthier foods, while 51% said they had time to cook more and learn new recipes.
In addition to that, respondents said they were away from negative influences like office snacks (40%), while others wanted to use this time to make a positive change (37%).
“There is never a bad time to make a positive change in your lifestyle, especially when those changes lead to lasting healthy results,” said Dr. Kent Bradley, Chief Health and Nutrition Officer, Herbalife Nutrition. “During this pandemic it appears more individuals are choosing quality nutrient-dense sources like those found in a plant-based diet.”
The survey asked respondents about their current diets, and it found 75% eat meat as part of their diet — 18% identified as “flexitarians,” and the remaining respondents were vegan or vegetarian.
But plant-based diets might be on the rise: 61% of respondents said they’d like to incorporate more plant-based foods into their diet, but they aren’t sure where to begin.
That was true for global respondents, too: across 30 countries, 62% said they’d like to add more plant-based foods to their diet.
The survey also found 46% of global respondents said they’ve become more open-minded about plant-based foods and “meatless meat” options during the pandemic (compared to 40% of American respondents).
In a similar survey conducted last year, half of respondents said they’d become more open-minded about plant-based foods and “meatless meat” options in the past few years.
And 70% of respondents in 2019 believed meatless meat would continue to grow in popularity.
This year, that optimism stands: 43% of respondents believe — within their lifetime — the majority of people will be eating a plant-based diet.
Bradley added, “I commend all those who are empowering themselves in the midst of this pandemic and have found a way to create new healthy habits.”
WHAT CHANGES DID AMERICAN RESPONDENTS MAKE TO THEIR DIETS DURING THE PANDEMIC?
- Started eating more fruits and vegetables 54%
- Ate more plant-based foods 47%
- Ate less meat 43%
- Cut out/ate less sugar 32%
- Cut down on the number of sweets/desserts they ate 30%
- Cut out/ate less gluten 29%
- Cut out/ate less dairy 25%
- Cut out/ate less rice 24%
- Cut down on the number of snacks they ate 24%
- Cut out/ate fewer eggs 23%
WHY DID AMERICAN RESPONDENTS CHANGE THEIR DIET DURING THE PANDEMIC?
- Had time to research healthier foods/diets 53%
- Had time to cook more and learn new recipes 51%
- Away from negative diet influences (office snacks, desserts at restaurants, etc.) 40%
- Wanted to use this time at home to make a positive change 37%
- Loved ones made the change so they followed suit to feel included 33%
- The cost of meat has increased since the start of the pandemic 23%
- Advised by my doctor/dietitian, etc. 23%
- Started dating someone new who follows a different diet 20%
- Trust in the quality of meat has decreased since the start of the pandemic 19%
- The pandemic limited their food options 17%
>> Download the video and infographic for this research story <<
NOTE: All news copy and multimedia on this SWNS account is free to use as you see fit. Where research has been conducted, we ask that you credit the company which commissioned it.